PF Changs Needs To Get More Social

I recently visited PF Changs for my craving of great Chinese happy hour food and was surprised to see how few actually knew about their great deals. I didn’t have to search very long before I figured out why no one knows about PF Changs happy hour. They don’t talk about it, promote it, or [...]

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The Masters: Social Media For The Ages

Since 1934 the first weekend in April has been home to the magic and folklore of the Augusta National Golf Club and the Masters. Never before has this event utilized social media to the same precision as Phil Mickelson’s Masters record front nine. The combination of a social community, blogs, applications, photos, widgets, and games [...]

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Do You Know The Muffin Girl?

Beauty is divine unless your clothing is disproportionate and does not fit you. I come across these types of fashion blunders on a daily basis. Today’s look comes out of hibernation every year once the weather warms up. On the campus of Portland State University it runs rampant throughout the park blocks like a virus. [...]

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The Bad Plus Trio: Using Social Media To Propel Jazz Forward

The Bad Plus combines a blur of Jazz, Rock, and Classical influences and then throws in a couple extra sharps and minor chords for good measure. Their music, to an outsider, could be described as noise with no direction. But, like sushi it takes consistent trials and a willingness to immerse yourself head first into [...]

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Bounce Rates Are Misleading

The best way to take the steam out of a traffic driving ship is to examine your bounce rate. When analyzing your analytics data it’s important to take in as much data as possible, but some statistics are more misleading then others. A bounce rate is defined as, “the percentage of single-page visits or visits [...]

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Redbox is the 2009 Zappos

In 1996 the movie rental industry was dead and monopolistic. The Blockbusters and Hollywood Videos of the world ruled the land and consumers were left with either watching movies in the theater or renting them from one of these establishments. In 1997 Netflix broke the barrier and gave consumers a choice. Movie lovers no longer [...]

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The Social Media Engager Gets Structured

As publicized through a social media blog post, my Twitter account, and Facebook profile I’ve decided to give the social media engager a little more structure and organization. My penultimate goal is to write posts as organically as possible, but this has led to some very late evenings and often rude awakenings. Unfortunately I don’t [...]

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You Decide What You Want To Hear

The pursuit of a social media engager has proven to be more difficult then I first anticipated. The sheer volume of information available makes the digestion process more time consuming and important. I’ve read several blogs that recommend taking one day and writing an entire weeks worth of posts which unfortunately I haven’t been able [...]

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10 Inspirational Quotes for Lagging Motivation

The second quarter of the year, between April and June, typically tend to be the slowest months because of several factors. First is the weather. While it’s not in the dead of winter, the weather is not particularly good anywhere in the United States. Second is the fact there isn’t any major holidays. It wont [...]

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3 New Social Media Job Positions

In light of the job shortages I’m here to propose three jobs in social media. These positions could be created by yourself and eventually you could, like the rest of the community, call yourself and expert or consultant.

Official Tweeter – We already have agents, publicists, personal assistants, and secretary’s for jobs so why can’t we [...]

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