In a continuing theme for this week I’ll be focusing on interacting beyond the web with social media. I’ve currently discussed proper social media engagement and proper social media interaction. Today will be the almighty connection between social media interaction and real world interaction.
While a face-to-face interaction may not be necessary, having a visual reference [...]
Monthly Archives: December 2008
Social Media Interaction Beyond the Web
Social Media Sincerity Is Needed When Promoting
At some point you’ve had a great idea you wanted to promote. You wanted it to become mainstream and draw the eyes of major publications. You wanted Fortune 500 executives to hear your voice and match your ideas with brilliance. How can you possibly catch the attention of all these media channels? There is two [...]
Engagement is Only Second Base in Social Media
The idea of using social media marketing has begun to spread beyond Internet sector. When mainstream marketers like Seth Godin and Guy Kawasaki are blogging about using social media tools for business leverage, the general public begins to listen. The problem is buying into social media tools use isn’t the final step in increasing brand [...]
Classic Rock Gaming Gone Social
Music sales were plummeting. The Recording Industry Association of America pegged its U.S. members’ sales at $10.4 billion in 2007, down 11.8 percent from the year before. Sales were expected in decrease even further in 2008. Enter Activision Blizzard Inc. & Harmonix Music Systems.
In the past 12 months the NPD Group reported $1.9 billion in [...]
4 Sweet Blogs for the Strategist in You
Though it’s only been a week since my last post on blogs, 6 social media blogs worth visiting, I felt with it being Christmas I’d share a few more.
It’s been a tremendous week for making new connections on Twitter which has led me to the following blogs:
Experience Curve : Karl Long of Nokia has really [...]
The Night of Strategy
‘Twas the night of strategy, when all through the web
Not a blogger was stirring, not even Deb;
The posts were uploaded on the site with speed,
In hopes that Charlie Moran would soon visit and read;
Mr. CEO was slaving away at his desk,
While the scene in February at Yahoo was quite burlesque;
Windows with another update while Bill [...]
2009 The Year of The Conversation
In economics class I learned, retained, and regurgitated the concept of opportunity cost. Everything has a value and cost associated with it regardless of it’s monetary value. What’s the cost associated with that free sofa you saw on Craigslist?
Cost = gas + travel time + time schlepping the sofa in and out of the car
Nothing [...]
Strategic and Steady Wins The Race
Like a ton of bricks it hits you. Countless businesses are filing chapter 11, being bought by larger companies, or asking for a government bailout. This couldn’t possibly happen to you, right? Lets be honest with ourselves for just a minute. You’ve been reacting instead of anticipating the trends and your competition has already implemented [...]
10 Brands to Watch in Social Media for 2009
I recently came across a study conducted by Immediate Future, a UK PR firm, that analyzed the Interband Top 100 brands and arranged them in order of social media share of voice. From this list I’ve picked ten industry leading brands that I believe will have an impact on social media in 2009. What do [...]
Reality TV That’s Social, Bravo!
In 1973 PBS produced a 12-part series depicting a nuclear family going through a divorce called An American Family. This was the birth, in the modern sense, of reality TV. From 1973 till today we’ve been exposed to shows such as The Dating Game, Survivor, American Idol, Top Model, The Real World, Dancing With The [...]
Monthly Archives: December 2008
Social Media Interaction Beyond the Web
In a continuing theme for this week I’ll be focusing on interacting beyond the web with social media. I’ve currently discussed proper social media engagement and proper social media interaction. Today will be the almighty connection between social media interaction and real world interaction.
While a face-to-face interaction may not be necessary, having a visual reference [...]
Social Media Sincerity Is Needed When Promoting
At some point you’ve had a great idea you wanted to promote. You wanted it to become mainstream and draw the eyes of major publications. You wanted Fortune 500 executives to hear your voice and match your ideas with brilliance. How can you possibly catch the attention of all these media channels? There is two [...]
Engagement is Only Second Base in Social Media
The idea of using social media marketing has begun to spread beyond Internet sector. When mainstream marketers like Seth Godin and Guy Kawasaki are blogging about using social media tools for business leverage, the general public begins to listen. The problem is buying into social media tools use isn’t the final step in increasing brand [...]
Classic Rock Gaming Gone Social
Music sales were plummeting. The Recording Industry Association of America pegged its U.S. members’ sales at $10.4 billion in 2007, down 11.8 percent from the year before. Sales were expected in decrease even further in 2008. Enter Activision Blizzard Inc. & Harmonix Music Systems.
In the past 12 months the NPD Group reported $1.9 billion in [...]
4 Sweet Blogs for the Strategist in You
Though it’s only been a week since my last post on blogs, 6 social media blogs worth visiting, I felt with it being Christmas I’d share a few more.
It’s been a tremendous week for making new connections on Twitter which has led me to the following blogs:
Experience Curve : Karl Long of Nokia has really [...]
The Night of Strategy
‘Twas the night of strategy, when all through the web
Not a blogger was stirring, not even Deb;
The posts were uploaded on the site with speed,
In hopes that Charlie Moran would soon visit and read;
Mr. CEO was slaving away at his desk,
While the scene in February at Yahoo was quite burlesque;
Windows with another update while Bill [...]
2009 The Year of The Conversation
In economics class I learned, retained, and regurgitated the concept of opportunity cost. Everything has a value and cost associated with it regardless of it’s monetary value. What’s the cost associated with that free sofa you saw on Craigslist?
Cost = gas + travel time + time schlepping the sofa in and out of the car
Nothing [...]
Strategic and Steady Wins The Race
Like a ton of bricks it hits you. Countless businesses are filing chapter 11, being bought by larger companies, or asking for a government bailout. This couldn’t possibly happen to you, right? Lets be honest with ourselves for just a minute. You’ve been reacting instead of anticipating the trends and your competition has already implemented [...]
10 Brands to Watch in Social Media for 2009
I recently came across a study conducted by Immediate Future, a UK PR firm, that analyzed the Interband Top 100 brands and arranged them in order of social media share of voice. From this list I’ve picked ten industry leading brands that I believe will have an impact on social media in 2009. What do [...]
Reality TV That’s Social, Bravo!
In 1973 PBS produced a 12-part series depicting a nuclear family going through a divorce called An American Family. This was the birth, in the modern sense, of reality TV. From 1973 till today we’ve been exposed to shows such as The Dating Game, Survivor, American Idol, Top Model, The Real World, Dancing With The [...]
Monthly Archives: December 2008
Social Media Interaction Beyond the Web
In a continuing theme for this week I’ll be focusing on interacting beyond the web with social media. I’ve currently discussed proper social media engagement and proper social media interaction. Today will be the almighty connection between social media interaction and real world interaction.
While a face-to-face interaction may not be necessary, having a visual reference [...]
Social Media Sincerity Is Needed When Promoting
At some point you’ve had a great idea you wanted to promote. You wanted it to become mainstream and draw the eyes of major publications. You wanted Fortune 500 executives to hear your voice and match your ideas with brilliance. How can you possibly catch the attention of all these media channels? There is two [...]
Engagement is Only Second Base in Social Media
The idea of using social media marketing has begun to spread beyond Internet sector. When mainstream marketers like Seth Godin and Guy Kawasaki are blogging about using social media tools for business leverage, the general public begins to listen. The problem is buying into social media tools use isn’t the final step in increasing brand [...]
Classic Rock Gaming Gone Social
Music sales were plummeting. The Recording Industry Association of America pegged its U.S. members’ sales at $10.4 billion in 2007, down 11.8 percent from the year before. Sales were expected in decrease even further in 2008. Enter Activision Blizzard Inc. & Harmonix Music Systems.
In the past 12 months the NPD Group reported $1.9 billion in [...]
4 Sweet Blogs for the Strategist in You
Though it’s only been a week since my last post on blogs, 6 social media blogs worth visiting, I felt with it being Christmas I’d share a few more.
It’s been a tremendous week for making new connections on Twitter which has led me to the following blogs:
Experience Curve : Karl Long of Nokia has really [...]
The Night of Strategy
‘Twas the night of strategy, when all through the web
Not a blogger was stirring, not even Deb;
The posts were uploaded on the site with speed,
In hopes that Charlie Moran would soon visit and read;
Mr. CEO was slaving away at his desk,
While the scene in February at Yahoo was quite burlesque;
Windows with another update while Bill [...]
2009 The Year of The Conversation
In economics class I learned, retained, and regurgitated the concept of opportunity cost. Everything has a value and cost associated with it regardless of it’s monetary value. What’s the cost associated with that free sofa you saw on Craigslist?
Cost = gas + travel time + time schlepping the sofa in and out of the car
Nothing [...]
Strategic and Steady Wins The Race
Like a ton of bricks it hits you. Countless businesses are filing chapter 11, being bought by larger companies, or asking for a government bailout. This couldn’t possibly happen to you, right? Lets be honest with ourselves for just a minute. You’ve been reacting instead of anticipating the trends and your competition has already implemented [...]
10 Brands to Watch in Social Media for 2009
I recently came across a study conducted by Immediate Future, a UK PR firm, that analyzed the Interband Top 100 brands and arranged them in order of social media share of voice. From this list I’ve picked ten industry leading brands that I believe will have an impact on social media in 2009. What do [...]
Reality TV That’s Social, Bravo!
In 1973 PBS produced a 12-part series depicting a nuclear family going through a divorce called An American Family. This was the birth, in the modern sense, of reality TV. From 1973 till today we’ve been exposed to shows such as The Dating Game, Survivor, American Idol, Top Model, The Real World, Dancing With The [...]
Monthly Archives: December 2008
Social Media Interaction Beyond the Web
In a continuing theme for this week I’ll be focusing on interacting beyond the web with social media. I’ve currently discussed proper social media engagement and proper social media interaction. Today will be the almighty connection between social media interaction and real world interaction.
While a face-to-face interaction may not be necessary, having a visual reference [...]
Social Media Sincerity Is Needed When Promoting
At some point you’ve had a great idea you wanted to promote. You wanted it to become mainstream and draw the eyes of major publications. You wanted Fortune 500 executives to hear your voice and match your ideas with brilliance. How can you possibly catch the attention of all these media channels? There is two [...]
Engagement is Only Second Base in Social Media
The idea of using social media marketing has begun to spread beyond Internet sector. When mainstream marketers like Seth Godin and Guy Kawasaki are blogging about using social media tools for business leverage, the general public begins to listen. The problem is buying into social media tools use isn’t the final step in increasing brand [...]
Classic Rock Gaming Gone Social
Music sales were plummeting. The Recording Industry Association of America pegged its U.S. members’ sales at $10.4 billion in 2007, down 11.8 percent from the year before. Sales were expected in decrease even further in 2008. Enter Activision Blizzard Inc. & Harmonix Music Systems.
In the past 12 months the NPD Group reported $1.9 billion in [...]
4 Sweet Blogs for the Strategist in You
Though it’s only been a week since my last post on blogs, 6 social media blogs worth visiting, I felt with it being Christmas I’d share a few more.
It’s been a tremendous week for making new connections on Twitter which has led me to the following blogs:
Experience Curve : Karl Long of Nokia has really [...]
The Night of Strategy
‘Twas the night of strategy, when all through the web
Not a blogger was stirring, not even Deb;
The posts were uploaded on the site with speed,
In hopes that Charlie Moran would soon visit and read;
Mr. CEO was slaving away at his desk,
While the scene in February at Yahoo was quite burlesque;
Windows with another update while Bill [...]
2009 The Year of The Conversation
In economics class I learned, retained, and regurgitated the concept of opportunity cost. Everything has a value and cost associated with it regardless of it’s monetary value. What’s the cost associated with that free sofa you saw on Craigslist?
Cost = gas + travel time + time schlepping the sofa in and out of the car
Nothing [...]
Strategic and Steady Wins The Race
Like a ton of bricks it hits you. Countless businesses are filing chapter 11, being bought by larger companies, or asking for a government bailout. This couldn’t possibly happen to you, right? Lets be honest with ourselves for just a minute. You’ve been reacting instead of anticipating the trends and your competition has already implemented [...]
10 Brands to Watch in Social Media for 2009
I recently came across a study conducted by Immediate Future, a UK PR firm, that analyzed the Interband Top 100 brands and arranged them in order of social media share of voice. From this list I’ve picked ten industry leading brands that I believe will have an impact on social media in 2009. What do [...]
Reality TV That’s Social, Bravo!
In 1973 PBS produced a 12-part series depicting a nuclear family going through a divorce called An American Family. This was the birth, in the modern sense, of reality TV. From 1973 till today we’ve been exposed to shows such as The Dating Game, Survivor, American Idol, Top Model, The Real World, Dancing With The [...]
Monthly Archives: December 2008
Social Media Interaction Beyond the Web
In a continuing theme for this week I’ll be focusing on interacting beyond the web with social media. I’ve currently discussed proper social media engagement and proper social media interaction. Today will be the almighty connection between social media interaction and real world interaction.
While a face-to-face interaction may not be necessary, having a visual reference [...]
Social Media Sincerity Is Needed When Promoting
At some point you’ve had a great idea you wanted to promote. You wanted it to become mainstream and draw the eyes of major publications. You wanted Fortune 500 executives to hear your voice and match your ideas with brilliance. How can you possibly catch the attention of all these media channels? There is two [...]
Engagement is Only Second Base in Social Media
The idea of using social media marketing has begun to spread beyond Internet sector. When mainstream marketers like Seth Godin and Guy Kawasaki are blogging about using social media tools for business leverage, the general public begins to listen. The problem is buying into social media tools use isn’t the final step in increasing brand [...]
Classic Rock Gaming Gone Social
Music sales were plummeting. The Recording Industry Association of America pegged its U.S. members’ sales at $10.4 billion in 2007, down 11.8 percent from the year before. Sales were expected in decrease even further in 2008. Enter Activision Blizzard Inc. & Harmonix Music Systems.
In the past 12 months the NPD Group reported $1.9 billion in [...]
4 Sweet Blogs for the Strategist in You
Though it’s only been a week since my last post on blogs, 6 social media blogs worth visiting, I felt with it being Christmas I’d share a few more.
It’s been a tremendous week for making new connections on Twitter which has led me to the following blogs:
Experience Curve : Karl Long of Nokia has really [...]
The Night of Strategy
‘Twas the night of strategy, when all through the web
Not a blogger was stirring, not even Deb;
The posts were uploaded on the site with speed,
In hopes that Charlie Moran would soon visit and read;
Mr. CEO was slaving away at his desk,
While the scene in February at Yahoo was quite burlesque;
Windows with another update while Bill [...]
2009 The Year of The Conversation
In economics class I learned, retained, and regurgitated the concept of opportunity cost. Everything has a value and cost associated with it regardless of it’s monetary value. What’s the cost associated with that free sofa you saw on Craigslist?
Cost = gas + travel time + time schlepping the sofa in and out of the car
Nothing [...]
Strategic and Steady Wins The Race
Like a ton of bricks it hits you. Countless businesses are filing chapter 11, being bought by larger companies, or asking for a government bailout. This couldn’t possibly happen to you, right? Lets be honest with ourselves for just a minute. You’ve been reacting instead of anticipating the trends and your competition has already implemented [...]
10 Brands to Watch in Social Media for 2009
I recently came across a study conducted by Immediate Future, a UK PR firm, that analyzed the Interband Top 100 brands and arranged them in order of social media share of voice. From this list I’ve picked ten industry leading brands that I believe will have an impact on social media in 2009. What do [...]
Reality TV That’s Social, Bravo!
In 1973 PBS produced a 12-part series depicting a nuclear family going through a divorce called An American Family. This was the birth, in the modern sense, of reality TV. From 1973 till today we’ve been exposed to shows such as The Dating Game, Survivor, American Idol, Top Model, The Real World, Dancing With The [...]
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